Growth is about expanding. It is about actively taking steps to better yourself, your business, and/or brand, and more importantly, it’s about mindset. Building your legacy, whether you are creating an empire or protecting your family and assets, requires thinking about the long-term. Consider what you want your brand to look like a year from now, five years from now, and twenty years from now. Do you want to pass it along to your children? Do you want to reach a global audience? Consider how you would like to structure your business. Do you plan on only selling or providing services locally, nationally, or globally? Would you like to create a franchise? Have a parent company? Do you plan to one day make it an IPO? In order to grow, you need to consider what you would like to achieve and why, and how you’re going to achieve it.
If your company has grown since its inception, you may want to evaluate if there is a need for any structural changes to fit growing needs. You may also want to consider revising or creating certain agreements to ensure that there is a clear and legal understanding, in writing, of how the business will operate and what everyone can expect. As your business continues to expand, you may need to periodically make adjustments, even if you have been in business for several years. Growth should happen every 90 days in a healthy, thriving business. What is your goal over the next quarter?